This is the strange but true story of Wild Bill Cooper. Part Arctic adventure and part crime caper, WILD BILL’S RUN is an unforgettable ride with a true American folk hero. In the winter of 1972, Wild Bill Cooper led a ragtag crew of mechanics, ranchers and photographers on a grueling expedition across the polar ice. During some of the darkest days of the Cold War, their goal was to snowmobile 5,000 miles from Minnesota to Moscow..